Is Fast-Fashion Anti-Feminist?
Closing the consumer value-action gap with Sustainability and Feminism
This final project aimed to find a way to close the value-action gap for Gen Z consumers. Research found that once consumers were educated on what true sustainability meant and the truth on how women are treated in fast fashion supply chains; their purchasing behaviour changed to align with their feminist and sustainable values.
What the heck is IE?
Intersectional Environmentalism
I was asked to write a blog post for a small brand called Purpose Collaborative, I decided to write it on Intersectional Environmentalism.
Start of the blog;
Before we dive into what intersectional environmentalism is, let’s look at environmentalism and sustainability as a whole. My personal view is that these words have been used so much in a certain sphere that people have stereotypes when it comes to sustainable living. Instantly, expensive living comes to mind...immediately creating a barrier to those who live in poverty...